The Harrogate Bridal Show Part 1 – Background Info

The Harrogate Bridal Show Part 1 – Background Info

Over on Instagram last recently I’ve been chatting a bit about The Harrogate Bridal Show. I’ll be visiting the show as an exhibitor this weekend, and I thought I’d go into a bit more detail about what it’s actually all about!

What is The Harrogate Bridal Show?

The Harrogate Bridal Show is an annual trade exhibition and takes place in the exhibition centre of beautiful Yorkshire town, Harrogate.

It’s where wedding dress designers & manufactures go to showcase their newest collections which are yet to launch. Bridal shop owners attend and it’s a chance for them t not only preview the new collections, but also to catchup with the designers/brand owners and chat all things weddings & business!

The show doesn’t just host wedding dresses though. You’ll also find bridesmaid dresses, men’s suits, Mother of the Bride outfits, and bridal accessories. Fashion shows also happen throughout the exhibition (my favourite part!), which makes everyone feel super glam. Oh I do love the bridal industry!

Why am I going?

In January, you might remember I wrote about what I’m up to at the moment. One of my posts was about The Empty Box Company. Not sounding familiar? Have a read of it here.

The Empty Box Company is my parents’ company and over the course of this year I’ve become more involved. Their company has been a part of my life since the day I was born (they actually set it up in 1988 – 7 years before I came on the scene!). And as an adult I’ve really started to realise what an impact it’s had on me as a person, and how much I care about the business. So I feel it’s only natural I’d want to dip my toe in!

Right, back to Harrogate… I first attended the show when I was 14 months old (my parents were brave), and I went back pretty much every year of my childhood. Whilst it’s an incredibly hard-working weekend for my parents (Something I’ve recently come to appreciate…) for me & my brother it was a bit of a jolly. Some of my fondest childhood memories are from our time in Harrogate, but as an ‘adult’ I’ve always had other commitments so haven’t been back. However, this year I’ll be there, working away, and I can’t wait!

Next Post

As I’ve rambled on for long enough in this post, in my next post I’ll chat more about the work I’ll be doing at the show and the preparations that I’ve been involved with in the build-up.

All the photos from The Harrogate Bridal Show have come from their Facebook page. And the images of the boxes belong to The Empty Box Company.

The Empty Box Company | What am I up to Blog Series

The Empty Box Company | What am I up to Blog Series

Harking back to my post earlier this week, I’m now onto what I do at The Empty Box Company (catch up with my previous two posts here and here).

The Empty Box Company is my family’s business which has been running for 30 years (older than me!). With it being the family business, I’ve – obviously – always been involved. But as I’ve got older (and into the wedding industry) I’ve helped out more & more, particularly on the marketing and social media side of things.

the empty box company what am i up to blog post series lila bailey blog

The Empty Box Company

The company itself predominately makes wedding dress boxes to protect and preserve your wedding dress after the ‘big day’. Because of this, it’s really not surprising I’ve chosen a career in the wedding industry – I’ve grown up in it! And it will always hold a special place in my heart.

The Empty Box Company also makes all sorts of other boxes (empty ones, obvs). Including home storage boxes, hat boxes, and keepsake boxes (and many more!). Starting in Surrey, and expanding 10 years ago when we moved to Devon, we now have two workshops. One in Surrey and one in Devon!

You can find out more about the company on the website.

the empty box company what am i up to blog post series lila bailey blog

Where do I come in?

As I said, I’ve always been involved (hard not to be). But about 5 years ago now I helped exhibit at the first ever London Bridal Show, which is also when I realised I just had to be in the wedding industry. So my own journey working for different companies within the wedding industry began!

It was also when social media really started to reach businesses properly. It’s hard to believe that it was only 5 years ago that the big Instagram boom started to happen, but it was! I setup an Instagram account for The Empty Box Company (Facebook had been around a while) and went from there.

I also started to get more involved with the marketing side of things, and contributed to projects with a fresh eye. 2 years ago we decided to hold an open workshop event for the first time, and (as I was studying weddings & events at the time) it was my job to assist with the organisation of the event.

I’m now doing a lot of PR work, as well as writing blog posts and creating social media content (such as videos, Facebook groups, and -yep – more Instagram posts), plus we’re holding another open workshop event in April which I’m in charge of promoting and executing.

the empty box company what am i up to blog post series lila bailey blog

Why the family business?

Anyone who’s grown up with their parent’s running their own business will understand how much their business can end up meaning to you. The Empty Box Company has been the foundation for my whole life as I know it. I felt the stress in the earlier days when my parents were working incredibly hard to make a living, and I’ve seen first-hand how hard work really does pay off. Like with The Bishop’s Palace, it really does get in your blood. And for me I actually consider it to be my blood. My parents built the company from nothing, with a bizarre idea that no-one else believed in, and it would’ve been so easy for them to give up and get ‘normal’ jobs. But they didn’t. And from that they have created something wonderful which I cherish so much.

I could honestly type for hours about the company and what it means to me, but I won’t! Instead, give us a follow on Instagram (@theemptyboxcompany – because who doesn’t love pictures of beautiful boxes, right?!) and think of us for any and all box-related needs!

the empty box company what am i up to blog post series lila bailey blog